Sustainable Fashion Market report Scope and research technique :
The Sustainable Fashion Market, dedicated to eco-friendly and ethically responsible practices, is gearing up for substantial growth. This surge is mainly thanks to consumers becoming more aware of the environmental and social impacts of their fashion choices. As this awareness rises, so does the demand for sustainable clothing from those who prioritize environmentally conscious options. Patagonia, a major player in this field, is at the forefront of promoting sustainability.
Take their “Worn Wear” program, for example. It not only encourages customers to buy and resell pre-owned Patagonia garments but also advocates for extending product lifecycles to reduce waste. The sustainable fashion scene is also anticipating significant advancements in materials, further driving demand. A standout example is the collaboration between Adidas and Parley for the Oceans, where they’ve cleverly used recycled ocean plastic to make footwear. These groundbreaking innovations, coupled with a growing base of conscientious consumers, are pushing the sustainable fashion market into an even more influential position within the broader industry.
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Sustainable Fashion market place Dynamics:
A slew of noteworthy trends is propelling the Sustainable Fashion Market forward. To begin with, the rising concern for the environmental and social impacts of the fashion industry, particularly fueled by the heightened climate consciousness of Gen Z, is steering consumers toward more sustainable choices. Major brands like Burberry and Stella McCartney are backing the UN Fashion Industry Charter for Climate Action, which commits to emission reduction.
Simultaneously, a host of sustainability trends is shaping the market’s trajectory. The Second-hand market, driven by the eco-awareness of the younger generation, is flourishing. Projections suggest it could reach a value of USD 84 billion by the forecast period, with platforms like Thrift and Depop facilitating both the sale and purchase of pre-loved items.
The Rental market is gaining momentum, thanks to platforms like Rent the Runway, offering access to designer fashion without ownership. However, concerns about transportation emissions in the rental process raise questions about its true sustainability. Another intriguing trend is “De-influencing,” where influencers advise viewers against certain purchases, promoting a more minimalist approach to fashion.
Sustainable Fashion market regional Insights:
North America dominated the Sustainable Fashion Market in 2022 and is expected to continue its dominance during the forecast period. North America’s market expansion is driven by a surge in ethical consumerism, with the United States particularly emphasizing sustainable practices in clothing, footwear, and accessories.
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Sustainable Fashion market Segmentation:
by Product Type
Clothing
Footwear
Accessories
Textiles
by Product
Nature Organic
Man-Made/Regenerated
Recycled
Natural
by Distribution Channel
Retail Stores
E-commerce
Sustainable Fashion Events
by Consumer Demographics
Eco-conscious Consumers
Mainstream Consumers
Brands and Organizations
Sustainable Fashion marketplace Key gamers:
1. Allbirds
2. Amour Vert
3. ArmedAngels
4. ASOS Eco Edit
5. Eileen Fisher Inc.
6. Everlane
7. H&M Conscious
8. Mara Hoffman
9. Mud Jeans
10. Nudie Jeans
11. Patagonia Inc.
12. People Tree
13. Reformation
14. Stella McCartney
15. Veja
16. Wunderwerk
17. Zara (Inditex) – Through their “Join Life” collection.
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