According to IMARC Group latest report titled “Europe Frozen Pizza Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, offers a comprehensive analysis of the industry, which comprises insights on Europe Frozen Pizza market size. The report also includes competitor and regional analysis, and contemporary advancements in the market.
The Europe frozen pizza market size reached US$ 5,261.1 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 7,378.9 Million by 2028, exhibiting a growth rate (CAGR) of 5.2% during 2023-2028.
Frozen pizza is a pre-prepared pizza that is stored frozen and can be cooked straight from its frozen state. It consists of a flattened dough base topped with a combination of ingredients, such as tomato sauce, cheese, meat, and vegetables, all of which are pre-cooked or partially cooked before freezing. The convenience of frozen pizza lies in its simplicity, consumers can keep it stored for extended periods and then bake or microwave it without the need for preparation or fresh ingredients. Over the years, manufacturers have diversified their offerings, introducing a plethora of varieties, from thin crust to deep dish, and toppings catering to a wide range of tastes. While some purists argue that frozen pizza can’t rival the taste of freshly made pizza, advances in freezing technology and ingredient quality have bridged the gap considerably. Moreover, frozen pizza provides a cost-effective alternative to takeout or dining in at a pizzeria.
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Market Trends:
The Europe market is primarily driven by the increasing work hours and the preference for convenience foods due to hectic schedules. Moreover, emerging innovation in the frozen food sector has enhanced the quality of frozen pizzas. Besides, the rise of online grocery shopping platforms and efficient cold-chain logistics ensures that pizzas retain their flavor and texture from the factory to the consumer’s oven. Furthermore, the influence of global culinary trends and the increasing vegetarian and vegan population in Europe has led to the introduction of various specialty frozen pizzas, such as gluten-free or plant-based options. Also, sustainability, a significant concern in Europe, is also influencing the frozen pizza market as companies are taking strides towards eco-friendly packaging and emphasizing their sourcing and manufacturing ethics, aligning with the European ethos of environmental responsibility.
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Europe Frozen Pizza Market Segmentation:
Our report has categorized the market based on country, crust type, size, product type, topping and distribution.
Breakup by Crust Type:
- Thin Crust
- Thick Crust
- Stuffed Crust
- Others
Breakup by Size:
- Small
- Medium
- Large
Breakup by Product Type:
- Regular Frozen Pizza
- Premium Frozen Pizza
- Gourmet Frozen Pizza
Breakup by Topping:
- Cheese
- Meat
- Fruits and Vegetables
- Others
Breakup by Distribution:
- Food Chain Services
- Modern Trade
- Departmental Stores
- Online Stores
- Others
Breakup by Country:
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
Key highlights of the report:
- Market Performance (2017-2022)
- Market Outlook (2023-2028)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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