Bluetooth Beacons are a subclass of Bluetooth Low Energy (LE) devices that broadcast their identify to other nearby portable electronic devices. Because of advances in technology, smartphones, tablets, and other devices may now do activities while they are in close proximity to a beacon. Bluetooth beacons send a globally unique identification via Bluetooth low-energy proximity sensing, which is received by an appropriate app or operating system. The identity and a few bytes transmitted with it can activate a location-based action on the device, such as a push notification or social network check-in. These bytes can also be utilised to track users or physically locate the device.
Bluetooth Beacons Market Overview:
The goal of this research is to provide a thorough overview of the Bluetooth Beacons Market, providing complete market segmentation based on numerous segments and geographical locations. The research gives critical insights into major Bluetooth Beacons firms’ market positioning, outlining significant industry trends and prospects. Furthermore, it concentrates on the Global Bluetooth Beacons market’s leading industry players, providing information such as company biographies, product pictures and specifications, capacity, production, price, cost, revenue, and contact information. The study looks into Bluetooth Beacons Market Trends, Volume, and Value at the Global, Regional, and Company Levels, analysing historical data and forecasting future trends.
Bluetooth Beacons Market Growth Predictions:
Bluetooth Beacons Market Size was valued at US$ 19.83 Bn. in 2022. Global Bluetooth Beacons Market size is expected to grow at a CAGR of 28.3 % through the forecast period.
Bluetooth Beacons Market Scope:
Extensive primary research was undertaken to collect, verify, and validate crucial figures after a rigorous market engineering process that included calculations for market statistics, size projections, forecasting, and data triangulation. To estimate and predict market segments and sub-segments detailed in the Bluetooth Beacons market research, the market engineering process used both top-down and bottom-up methodologies, as well as various data triangulation methods. To extract key information throughout the study, qualitative and quantitative assessments were performed.
Top-down and bottom-up methodologies were used to validate and estimate market size. Estimates in the report are based on the sale price, omitting any manufacturer, distributor, wholesaler, or trader discounts. Based on weights allocated to each section and their utilisation rate and average sale price, percentage splits, market shares, and segment breakdowns were calculated. The percentage adoption or utilisation of the specified market size in the relevant region or country was used to determine country-wise splits.
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Bluetooth Beacons Market Vehicles:
Increasing Awareness of iBeacon Technology: Increasing awareness of iBeacon technology is one of the primary factors driving the global Bluetooth Beacon market’s growth. Other significant causes are expanding smartphone usage and rising consumer spending power, both of which increase smartphone usage. Beacon technology has altered the operations of its early adopters by enabling a higher level of consumer contact through personalisation. The expanding prominence of location-based marketing in the retail industry is to blame for the increased growth forecasts. Brick-and-mortar stores have recognised the significance of combining the benefits of the physical retail environment with the benefits of the digital ecology.
Players to Watch:
Acquisitions, partnerships, and collaborations were among the inorganic growth tactics witnessed in the sector. Industry participants in the Bluetooth Beacons market are projected to benefit from strong future growth possibilities due to rising demand. The following are a few firms involved in
the Bluetooth Beacons industry.
1. Bluecats
2. Estimote, Inc.
3. Qualcomm Inc
4. Blesh
5. Radius Networks, Inc.
6. Beaconinside GmbH
7. Bluvision, Inc.
8. Polestar
9. Onyx Beacon Ltd
10.Quuppa Oy
11.Accent Advanced Systems
12.SLU
13.MOKOSmart
14.Zebra Technologies Corp.
15.Kartographers Technologies Pvt. Ltd.
16.Kontakt.io
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Bluetooth Beacons Regional Analysis:
The study contains a detailed PESTLE analysis for each of the five regions, which are North America, Europe, Asia Pacific, the Middle East, Africa, and South America. This examination considers the political, economic, social, and technological factors that influence the Bluetooth Beacons market in various locations.
COVID-19 Bluetooth Beacons Market Impact Analysis:
The COVID-19 epidemic has influenced customer behaviour in all sectors of society. To account for shifting market dynamics, industries must adjust their plans. This paper examines the impact of COVID-19 on the Bluetooth Beacons market and offers insights to assist businesses in aligning with new industry standards.
Key Questions Answered in the Bluetooth Beacons Market Report:
- What will be the CAGR of the Bluetooth Beacons market during the forecast period?
- Which segment emerged as the leading segment in the Bluetooth Beacons market?
- Who are the prominent players in the Bluetooth Beacons market?
- What will be the Bluetooth Beacons market size by 2029?
- Which company held the largest share in the Bluetooth Beacons market?
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